Privacy Policy
Last updated: 29 May 2026
This Privacy Policy explains how Utopian World of Sandwiches Ltd (“we”, “us”, or “our”) collects, uses, stores, and protects personal information when you use our website, games, animations, courses, and related services.
We are committed to respecting your privacy and handling personal information responsibly.
We have written this policy in plain English because we believe privacy information should be understandable.
1. Who We Are
Utopian World of Sandwiches Ltd is a company registered in England and Wales.
Registered office: 14 Byron Square, Cambridge, United Kingdom CB2 9JJ
Company number: 07799137
For privacy-related enquiries, please contact us through our website contact form:
If required, additional contact details may be provided for formal legal or data protection requests.
2. The Laws We Follow
We process personal information in accordance with:
- The UK General Data Protection Regulation (“UK GDPR”)
- The Data Protection Act 2018
- The Privacy and Electronic Communications Regulations (“PECR”) where applicable
- Other applicable UK privacy and consumer protection laws
3. Information We Collect
Depending on how you use our services, we may collect the following types of information.
Information You Provide Directly
This may include:
- Name or username
- Email address
- Billing information
- Payment confirmation details
- Course enrolment information
- Account details
- Messages sent through contact forms
- Customer support enquiries
- Community posts, comments, or uploaded content
- Survey or feedback responses
Information Collected Automatically
When you use our website or services, we may automatically collect:
- IP address
- Browser type and device information
- Operating system
- General location information
- Website usage information
- Game or platform analytics
- Crash reports and technical diagnostics
- Cookie and tracking information
Information From Third Parties
We may receive limited information from:
- Payment providers
- Authentication or login providers
- Learning platform providers
- Analytics services
- Social media platforms
- Community or moderation tools
We only collect information that is reasonably necessary for legitimate business purposes.
4. How We Use Personal Information
We use personal information to:
- Provide and operate our website and services
- Process purchases and enrolments
- Deliver courses and digital content
- Manage accounts and authentication
- Respond to enquiries and support requests
- Improve website performance and user experience
- Maintain security and prevent abuse
- Moderate community features
- Send service-related communications
- Send marketing communications where permitted or consented to
- Comply with legal obligations
- Protect our legal rights and business interests
We do not sell personal information to advertisers or data brokers.
5. Our Lawful Bases for Processing
Under UK GDPR, we must have lawful reasons for processing personal information.
Depending on the situation, we may rely on:
Contract
Where processing is necessary to:
- Provide services
- Deliver purchases or courses
- Manage accounts
- Fulfil our agreements with users
Legitimate Interests
Where processing is reasonably necessary for:
- Website administration
- Security and fraud prevention
- Service improvement
- Community moderation
- Internal business operations
We aim to balance our legitimate interests with users’ privacy rights.
Consent
We may rely on consent for:
- Marketing emails
- Certain cookies or analytics tools
- Optional features requiring permission
You can withdraw consent at any time where consent is the legal basis.
Legal Obligations
Where processing is necessary to comply with laws or regulatory requirements.
6. Cookies and Tracking Technologies
We may use cookies and similar technologies to:
- Keep the website functioning properly
- Remember user preferences
- Improve performance and usability
- Understand how visitors use the website
- Support security and fraud prevention
- Measure marketing or advertising effectiveness
Some cookies are essential for the website to function.
Where legally required, we will request consent before placing non-essential cookies or analytics technologies on your device.
You can usually manage cookie preferences through your browser settings and our cookie consent tools.
Please see our Cookie Policy for more information.
7. Payments and Financial Information
Payments may be processed by trusted third-party payment providers.
We do not intentionally store full payment card details on our own systems unless explicitly stated.
Payment providers may process personal information in accordance with their own privacy policies and legal obligations.
8. Courses and Educational Services
If you enrol in courses or educational content, we may process information relating to:
- Course access
- Progress tracking
- Completion status
- Community participation
- Submitted assignments or projects
- Certificates of completion
- Support requests and learning feedback
Course content and community features must be used respectfully and lawfully.
Unless clearly stated otherwise, educational content is provided for general learning purposes and does not guarantee professional qualifications or employment outcomes.
9. Community Features and User Content
If you post comments, upload content, join discussions, or participate in community features:
- Your content may be visible to other users
- You are responsible for what you choose to share publicly
- We may moderate or remove content that breaks our rules or legal obligations
Please avoid sharing sensitive personal information publicly.
10. Marketing Communications
We may send:
- Service announcements
- Account or purchase notifications
- Course updates
- Newsletters or marketing emails
Where required by law, we will obtain consent before sending marketing communications.
You can unsubscribe from marketing messages at any time using the unsubscribe links provided or by contacting us.
11. How Long We Keep Information
We only keep personal information for as long as reasonably necessary.
Retention periods may depend on:
- Legal obligations
- Accounting and tax requirements
- Security and fraud prevention
- Customer support needs
- Ongoing services or account activity
- Dispute resolution requirements
When information is no longer needed, we aim to securely delete or anonymise it.
12. Sharing Personal Information
We may share personal information with trusted third parties where reasonably necessary, including:
- Payment providers
- Hosting providers
- Cloud service providers
- Analytics services
- Email and communication platforms
- Learning management systems
- Moderation or security providers
- Professional advisers
- Legal or regulatory authorities where required
We aim to work with service providers that maintain appropriate privacy and security standards.
We do not sell personal information.
13. International Transfers
Some third-party providers may process information outside the United Kingdom.
Where international transfers occur, we aim to use appropriate safeguards where legally required, such as:
- Adequacy regulations
- Standard contractual clauses
- Other approved legal mechanisms
14. Data Security
We take reasonable technical and organisational measures to help protect personal information.
However, no online system can be guaranteed completely secure.
Users are responsible for:
- Keeping passwords confidential
- Using secure devices and networks
- Protecting their own account access
Please contact us promptly if you believe your account or information has been compromised.
15. Children’s Privacy
Some of our services may be used by younger audiences.
We aim to consider children’s privacy and safety where relevant.
Parents and guardians are encouraged to supervise children using online services.
If we become aware that personal information has been collected unlawfully from a child, we will aim to take appropriate steps to address the issue.
16. Your Rights
Under UK data protection law, you may have rights including:
- The right to access personal information
- The right to correct inaccurate information
- The right to request deletion of information
- The right to restrict processing
- The right to object to certain processing
- The right to data portability
- The right to withdraw consent where applicable
- Rights relating to automated decision-making where relevant
Some rights are subject to legal exceptions and limitations.
To exercise your rights, please contact us through our website contact form.
We may need to verify identity before processing certain requests.
17. Complaints
If you have concerns about how we handle personal information, we encourage you to contact us first so we can try to help.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (“ICO”).
ICO website:
18. Third-Party Websites and Services
Our website or services may link to third-party websites, platforms, or tools.
We are not responsible for the privacy practices of third parties.
Please review their privacy policies separately.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
When important changes are made, we will try to provide reasonable notice where practical.
The latest version will always be published on this page.
20. Contact Us
If you have questions about this Privacy Policy or your personal information, please contact us through:
We aim to respond to legitimate privacy enquiries within reasonable timeframes and in accordance with applicable law.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.